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Many small business owners are intimidated by the thought of coupons. It’s just another item to add to the agenda and further complicates bookkeeping. They’ve also heard scary stories about the disadvantages and “real costs” of these discounts. And while coupons aren’t right for every business, most can benefit from a carefully planned coupon campaign.
Coupons have a long storied history in the United States, but did you know that it all started with one Atlanta businessman’s offer for a free glass of Coke? And despite the fact that it reportedly took another 22 years for another company to offer a discount, couponing eventually caught on and spread like wild fire. Now the total value of coupons distributed in the United States is estimated to exceed $470 billion. So, how did we get from a glass of coke to an American obsession? Let’s take a look.
Mandlik & Rhodes is pleased to welcome our new manufacturer clients BPI Sports, Full Sail Brewing Company, SIPP Eco Beverage Company, Pampa Beverages LLC, Quaker Maid Meats, Happy Day Gourmet, Popart Sncks, Ukrops Homestyle Foods, Nibmor, Inc., Kams Kettle Cooked Foods, Inc., Swipes, Inc., and Maninis LLC
Mandlik & Rhodes welcomes new clients QuickZip Sheet Company, Capital Brewery Company, Inc., Cava Foods LLC, Europa Sports Products, Teva Womens Health, Venus Laboratories, Constellation Brands, Melanies Medleys, AFAM Concept Inc, Lipotriad LLC, Bounce USA LLC, Payette Brewing, Live Soda, Allstar Products Group.
Mandlik & Rhodes successfully implemented GS1 compliance for its largest client Procter and Gamble. Closely working with Procter and Gamble’s RMS team and Symbology, Inc..
